Your basis for good visibility
The basic entry:
Your platform for increased visibility and creative advertising strategies.
The basic entry for IAA Media
- Exhibitor and Partner directory (Web)
- IAA App (iOS / Android)
The basic entry includes the "Marketing onboarding" service, we support you in maintaining your exhibitor profile.

Basic entry 2026: More performance, even more service
The basic entry 2026 redefines scope and service. Inspired by feedback from our exhibitors, we have expanded the basic entry and focused on your visibility and success. The new onboarding service helps you to make the most of your participation.
Invoicing for the entry is carried out directly by the German Association of the Automotive Industry (Verband der Automobilindustrie e. V.); all additional media services are invoiced by the service provider Corussoft GmbH.
Digital directories
Exhibitor profile Web/App
Your company will be presented in all official directories of the IAA TRANSPORTATION (web, app, print catalog), including company name, address, phone number, email and homepage. Present your company in detail with a description ("About us").
Add links to your social media channels and expand your digital reach beyond the IAA TRANSPORTATION.
Contact person Exhibitor profile
Product groups (categories)
Keywords
Web links
Social Media links
Multi-media files
Exhibitor events
Promotions
Boost your presence with the “Promotions” advertising format.
Use this unique opportunity to spotlight your exhibition highlights and campaigns directly to IAA TRANSPORTATION participants. Whether special offers, exclusive discounts or invitations to stand events — promotions help you draw attention and attract more visitors to your stand.
Your benefits at a glance
Targeted visibility:
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Your promotion appears prominently in the Exhibitor and Partner Directory on the IAA TRANSPORTATION website and in the IAA App — ensuring strong reach among all visitors
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Engaging participant interaction: Create eye-catching promotions that invite direct action
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More traffic at your stand: By showcasing your offers prominently, you increase visibility and boost the likelihood of high-quality visitor contacts
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Simple and flexible management: Booking and designing your promotions is quick and easy. You control the content and duration to perfectly align with your strategy
Make your special offers the talk of IAA TRANSPORTATION and communicate with visitors in a targeted and effective way.
Book your promotions now and secure a standout presence at the world’s leading platform for transportation and logistics.
Exhibitor Service
Marketing onboarding
The basic entry includes our "Marketing onboarding" service. Book your meeting and receive comprehensive support in using the basic entry. We will help you personally to optimize your exhibitor profile.
*Invoicing for the entry is carried out directly by the German Association of the Automotive Industry (Verband der Automobilindustrie e. V.); all additional media services are invoiced by the service provider Corussoft GmbH.
Manage your exhibitor profile
Exhibitor and Partner Directory
Visit the Exhibitor and Partner Directory of the IAA TRANSPORTATION 2026.
Login
Go to your exhibitor profile
Manage your exhibitor profile
Digital channels of the IAA TRANSPORTATION
Digital reach
Use all digital channels of the IAA TRANSPORTATION to reach over 2 million visitors and interested parties worldwide.
Whether via the official website, the interactive app or social media - make sure that your brand is at the center of the global transportation industry.
